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Loaded Smoothies are market leaders and South Africa’s first 100% all-fruit smoothie.

"Motivated by a desire for leading a healthier lifestyle, this incredibly nutritious drink was created.

The design makes use of a fruit with mouthwatering appeal, stacked in the most unusual, innovative way. This is a brilliant solution to growing legality trends wanting the contents of the product shown on the packs. A strong logo, combined with playful copywriting & typography for the different variants, makes for a very eye catching design.

The white space with strong color coding in each flavor creates great shelf impact."

Designed by Storm Wiggett.

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This entry was posted by Design WOO on 2010/05/19 at 13:05 under Graphic Design. Tagged , , . You can leave a response, or trackback from your own site. Follow any responses to this entry through the RSS 2.0 feed.

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