Loaded Smoothies are market leaders and South Africa’s first 100% all-fruit smoothie.
"Motivated by a desire for leading a healthier lifestyle, this incredibly nutritious drink was created.
The design makes use of a fruit with mouthwatering appeal, stacked in the most unusual, innovative way. This is a brilliant solution to growing legality trends wanting the contents of the product shown on the packs. A strong logo, combined with playful copywriting & typography for the different variants, makes for a very eye catching design.
The white space with strong color coding in each flavor creates great shelf impact."
Designed by Storm Wiggett.
Related Articles
Related entries:
